The CreativitySafe project was born from the meeting of experts from different sectors, fascinated by the disruptive potential of the Blockchain Economics and finance, consulting and the legal profession, advertising and communication, these are the areas from which the know-how of CreativitySafe professionals arrives, all dedicated to creating a digital ecosystem for the protection of intellectual property.
We know that experiments cannot be performed on the customers’ skin, therefore we propose an innovative service that meets the best practices in the field of intellectual property protection.
CreativitySafe is comfortable and extremely simple to use. The blockchain technology allows a radical change in the strategies of defense and protection of creativity, CreativitySafe provides you with the tools to obtain a 360° protection, right from the drafting phase of a work.
Founder of CreativitySafe, Massimo is the senior partner and co-founder of Maschietto Maggiore Besseghini law firm based in Milan (www.mmlex.it). Graduated in Law from the Catholic University of Milan, Massimo is adjunct professor of marketing law and lecturer at the LL.M in Law of internet technology at the Bocconi University of Milan. Right from the start of his career, he assisted his clients in intellectual property and information technology, with specific regard to the protection of copyright in the audiovisual and musical field. More recently, he focused on the digital industry in all its possible legal implications, from data protection to consumer law, from antitrust-related matters up to the challenges of copyright protection in the digital arena. He is the author of several publications and, most recently, of the chapter on copyright protection for computer-generated works in the collective book “Non-Conventional Copyright” for Edward Elgar publishing.
Always passionate about new technologies, he got involved in the applications of the blockchain technology and joined enthusiastically CreativitySafe as a founding member. A graduate from Bocconi University, he gained the Program Specialization in Finance from the London Business School and then moved on to the Asset Management industry where he began a career that led him to become Investment Manager of Eurizon Capital S.A. and to hold top positions in some of the companies part to the Intesa Sanpaolo group. He also holds the position of lecturer at LIUC Castellanza University. As accomplished sportsman, he loves endurance sports. He managed to qualify for the Ironman World Championships, but he gave up running for Luxembourg, where he has been living for 15 years, for the love of his home country.
Founder of CreativitySafe, Marcello is an economist, polymath with a passion for programming and civic engagement in his blood. He has been one of the pioneers of the mathematical approach to quantitative finance with several publications and quotations in the main international publications of this sector. He graduated in Economics and Social Sciences from Bocconi University, and obtained his MSc and MPhil in Economics from the London School of Economics. He has held top positions in some of Italy’s leading financial institutions and teaches International Financial Markets at the LIUC Univestity in Castellanza. In 2016, he acted as economic advisor to Palazzo Chigi providing his services to the country for free.
Da sempre nel mondo della comunicazione digitale si laurea e consegue un Master presso lo IED di Milano. Come Digital Project manager per l’agenzia VML diventa responsabile di clienti quali: Acer, Costa Crociere e Bosch. Nel frattempo però la passione per l’imprenditoria personale cresce e nel 2013 fonda la sua prima startup: Openmondo. Nel marzo 2018, dopo 5 anni di esperienza come CEO & Co-Founder, la startup viene venduta ad un programma di accelerazione spagnolo e Matteo si concentra su nuove sfide professionali e imprenditoriali legate al mondo della blockchain come advisor per tre progetti ICO. Nel 2019 sposa il progetto CreativitySafe occupandosi di marketing e business development.